A provider list no vendor could sell, built one practice at a time.

The challenge

The client started with a list of provider names and little else. They needed a verified email and a working mobile for each provider, the practice and parent organization each one belongs to, and the non-physician staff who shape purchasing.

Off-the-shelf healthcare data looked complete on paper. In practice, numbers from one purchased database were bad on 44% of the calls the client's reps actually made.

What we built

• Practice resolution. Each provider was tied to their practice location and web domain using public provider records, then checked by hand where the records disagreed.
• Verified emails. We worked out each practice's email pattern from known-good addresses, then verified every candidate before it counted.
• Live mobiles only. Every mobile is checked to confirm it is a live, active mobile line before delivery. Where two independent sources returned the same number, only 8% failed on a real call, against 44% for the purchased data.
• The buying group. Practice managers, administrators and coordinators were sourced against a title list agreed with the client, then mapped to the same locations.

Vetting before anything ships

Every person is researched against their location before paid lookups run. Other tenants in shared medical buildings, scraped page text posing as names, and duplicates across sources are removed first. The client never pays for a contact that isn't the right human at the right practice.

Results

Each delivery came as one workbook: providers, accounts, each contact placed at their location, and the buying group. Billing was per verified result, so records we couldn't find cost nothing.